innerIns='<div style="clear:both;"></div><div style="width:610px; background-color:#fff; border:#00B4FF 1px solid;"><div style="margin:10px;"><div style="text-align:right;"><a href="http://medialoot.ru" target="_blank"><img style="border:0;" src="http://medialoot.ru/img/sm.gif"></a></div></div></div>';
//document.write('<div id="kemerot">&nbsp;</div>');

//alert (innerIns);
//alert(document.getElementById('text').innerHTML);
//document.getElementById('kemerot').innerHTML = '';
document.getElementById('medialoot').innerHTML = innerIns;